SamCart vs ClickFunnels: Which Is Better?

Pinterest LinkedIn Tumblr

To be successful in eCommerce, an online business should have the capacity to allow customers to buy multiple things at a time. That’s why almost all eCommerce websites have online shopping carts.

Online shopping carts are necessary for your eCommerce business to succeed. However, incorporating one into your website is only the first step. After all, most online shoppers leave their online shopping cart without checking out.

SamCart vs ClickFunnels are both excellent tools designed to prevent cart abandonment. While they both address the issue and promote better return on investment overall, you must identify which of the two is better for you.

What Is SamCart?

Image Source

SamCart is a platform that provides online sellers with a hassle-free way to accept orders. The software was launched in 2014 and now powers around 17,000 businesses around the world.

As one of the best platforms for online entrepreneurs, SamCart makes it simple to create and introduce pages and market products without worrying about the technological aspects.

Here’s what you can expect to get if you decide to use SamCart:

  • Optimization of Mobile Payment – Unlike most platforms, SamCart supports Apple Pay, Google Pay, and Microsoft Wallet.
  • Sells Both Digital and Physical Products – One outstanding feature of SamCart is that it lets users sell either physical items or digital products.
  • Substantial Online Training – SamCart provides a training collection and knowledge library full of training materials on how to improve your overall sales on the platform.

This platform boasts a user-friendly interface, a comprehensive feature set, and dependable customer service. Its wide array of features, reasonable price, and simplicity are the main reasons why it is popular among users.

What Is ClickFunnels?

Like SamCart, ClickFunnels was launched in 2014. Today, it is a very popular business platform accessible to product developers and affiliate marketers. It is a site and sales builder that helps entrepreneurs create quality marketing funnels even if they are not experts. In other words, you won’t need to hire developers to build your online store.

ClickFunnels eliminates the need to create individual pages, make an email autoresponder, incorporate a shopping cart, set up a trader account, and add third-party applications for marketing and sales automation tools.

Instead, it offers a natural platform, so you don’t need to combine each element alone. That means you can create complete funnels readily available in minutes without worrying about the technical knowledge needed to do so.

Some of the impressive attributes of ClickFunnels include:

  • Comprehensive Tool – ClickFunnels is the perfect instrument for marketers who want to create commercial sales funnels even without coding.
  • Actionetics – This is ClickFunnels’ distinctive email program that can oversee your email list, write basic emails, and dispatch bulletins to different contacts. These are among the great marketing automation tools you can use.
  • Affiliate Program – This platform offers affiliate marketers an effective way to make and oversee affiliate programs.

SamCart vs ClickFunnels: Key Features and Differences

There are some unique differences between SamCart vs ClickFunnels. Although both are excellent choices for your business, you need to know their differences and where they excel. This way, you can quickly determine which platform is better for you.

There are several differences between ClickFunnels vs SamCart. For example, ClickFunnels provides A/B split examination in its beginner subscription, while SamCart does not.

Another one is the sales funnel maker. While ClickFunnels’ main job is to build quality sales funnels and optimized pages, SamCart is a self-sustaining online shopping cart instrument to aid eCommerce websites accept purchases.

Pricing PlansCapacity to ScaleShopping Cart PlanPayment IntegrationsMembershipsEmail Marketing
Between $97 to $2,497 per monthTwo Comma Club XNot as modern as SamCart’sUp to 27 gateways by integrating third-party programsPermits you to create excellent membership funnels
Integrated email marketing tools and autoresponder for follow-up emails
Around $49 to $399 per monthEnterprise subscription for flexibility and mobility as your eCommerce growsModern shopping cart plan and checkout pages system, including cart abandonment and handlingSupport for purchases done on mobile, such as Google Pay and Apple PayStrong membership integrations alongside most of the top platformsUses third-party integrations

To summarize, SamCart is more appropriate for eCommerce use. ClickFunnels, on the other hand, allows you to create varying online businesses. This makes ClickFunnels more versatile compared to SamCart regarding overall utility.

Listing Products on SamCart vs ClickFunnels

The way you list your services and products on your shopping cart page can make a big impact on the results you get from your product sales and marketing campaigns. That’s why choosing a program that provides the perfect way to create simple landing pages, exhibit your products and services, and increase your overall sales is essential.


SamCart has an outstanding mechanism for delivering and selling digital products. To put your product on SamCart’s list, you must log on to its platform and select “New Products” on your screen. SamCart will ask for the essential details below:

  • Product Name
  • Price
  • Complete Description

After providing these details, you must select the appropriate product type and upload an image. Now, you can choose the type of payment you prefer to use. You can also add coupons and discounts.

SamCart provides a diverse scope of eCommerce tools apart from listing your products. You can choose partial refunds, CRM integrations, and monthly subscriptions.


Setting up a digital product on ClickFunnels is simple. First, click “Product Details.” This is where you will name your digital product, put a price tag on it, and utilize other features like quantity limits, bump features, and more.

Before doing all this, do not forget to create a digital product, payment gateway, and order form. ClickFunnels provides all the pieces of training needed to help you with this procedure.

Winner: ClickFunnels

SamCart’s utilities are well-organized, simple, and easy to use. However, ClickFunnels’ platform provides many more advantages, such as creating a digital product and providing training to help you seamlessly finish this process.

user interface

SamCart vs ClickFunnels: Design Customization

You must have a straightforward process if you are customizing and building pages. As much as possible, you must avoid wasting time figuring out what elements work best on your page builder.

That’s something you must do using website builders and not funnels-focused platforms. It is also the exact reason you need to decide which platform offers more upsides when it comes to building quality pages.


SamCart has capable checkout pages outlines that are more modern than ClickFunnels. The platform also offers single-click checkout pages and order bumps. Plus, it prioritizes checkout pages and shopping cart pages. In a way, this makes it incomplete for numerous users not invested in creating eCommerce websites.

SamCart has a content tab where you can see the different widgets and elements they offer. These include headlines, images, dividers, text, icons, videos, and buttons. Just drag and drop the element you want into the page, and you can arrange them how you prefer.

Moreover, SamCart has a collections tab containing featured areas, block features, guarantees, and calls to action. The platform also has a setting tab, where you can manage the font style, page style, and checkout page form. You can also find your saved outlines and templates here.

One feature that is a clear advantage for SamCart is its wide range of multistage forms, pop-up templates, full-width forms, and more. Depending on your needs, you can select an outline that will require nominal customization.

For example, the single-page funnel idea sends users to a specifically designed page that persuades customers to buy the product online. It does this by spotlighting its benefits and features.

In addition, it boasts integrated pay desks or checkout pages ingrained into the software. This feature helps minimize cart abandonment with click-throughs to another page, like a different checkout page. As you can imagine, this straightforward one-page funnel removes the need for long, elaborate funnel pages that don’t often convert.


ClickFunnels provide a lot more options for customization compared to SamCart. It has more features and attracts more audiences. That said, its page builder is no different from SamCart with regard to how user-friendly it is.

You won’t find distracting sidebars and can quickly see that the features are arranged logically. This way, you don’t waste time and effort looking for the specific elements you require for your landing page, checkout pages, and affiliate accounts.

As with any good platform, ClickFunnels also has a drag-and-drop functionality. This is a huge relief when creating your website without any coding experience. You can very easily learn the navigation, and once you figure it out, creating upsell pages, landing pages, order pages, sales funnel, pop-ups, and others will surely be child’s play for you.

Using ClickFunnels is a lot more straightforward than SamCart. For example, it automatically inserts a mockup as soon as you add the image of your merchandise. Also, you may A/B test your website to find the best page.

While SamCart has this feature, it is only accessible if you subscribe to the premium plan, which will cost you $199 per month. SamCart also lacks numerous automation features for digital marketing, which are already ingrained in ClickFunnels.

Overall, ClickFunnels gives you massive control over how your web pages will appear. You can customize the fonts, images, colors, and just about every element included in your sales funnel.

Winner: ClickFunnels

The clear victorious here is ClickFunnels. It has a capable page builder and numerous useful features like A/B testing. You can enjoy all the features and more if you avail of any of the paid plans.

SamCart vs ClickFunnels: Sales Funnel

A sales funnel is the procedure through which you, as the page builder, guide potential customers, and clients. It covers the time they know about you to when they finally decide to purchase your service or product.

If you have the proper funnel software, it is no question that you will direct your business objectives, like:

  • Product sale
  • List building
  • Membership sign-ups
  • Charming webinar attendees

Finding the software that permits you to create high-converting, quality funnels is essential. If in case you have already installed a funnel system, this element may not affect your decision on which platform is better. If you do not have a funnel system in place yet, we highly suggest that you read the comparison below.


SamCart’s process of building funnels is less modern than that of ClickFunnels because it only offers basic features. This is because ClickFunnels focuses on shaping the whole sales funnel instead of simply providing a shopping cart program.

That means you should choose SamCart instead of ClickFunnels when you already have building funnels software. SamCart alone is a very lacking platform in this regard.


ClickFunnels’ procedure for building sales funnels is more comprehensive compared to SamCart’s. The platform is a complete website builder. So, more than building pages, you can also use it to build convertible sales funnels. The kinds of funnels you can create include:

  • Sales funnels
  • Follow-up funnels
  • Membership funnels
  • Webinar funnels
  • Opt-in funnels or leads funnels
  • Tripwire funnels
  • Launch funnels

ClickFunnels provide a wide variety of ready-to-use funnels. It will surely be very easy for you to start building a funnel with these ready-made templates. By utilizing these funnel features, you can try out different sales strategies and techniques to get the perfect formula for lowering shopping cart abandonment and increasing sales.

Launch funnels are primarily used to launch new merchandise or services and create valuable marketing buzz surrounding the offer. Tripwire funnels are created to pull in customers by selling merchandise at very low prices, so you may suffer a loss from the sale.

You can utilize a click funnel to build any kind of funnel you prefer. The one you create can be as straightforward as an email-collecting funnel or a page displaying a “thank you” message. It can also be as complex as a comprehensive membership funnel. Here, you attract people to register on your offer, making you gain recurring income.

That said, the sales funnel is the most common one. Sales funnels explain your product and sell your products by utilizing a series of down sells and upsells.

Winner: ClickFunnels

Unless you only need to build a sales funnel and have other applications to create other funnels, the clear winner is ClickFunnels.


Marketing Capabilities of ClickFunnels vs SamCart

Both SamCart and ClickFunnels have features to help maximize revenue, such as mobile and one-click checkout, upsells, downsells, and bump offers. The downside is that neither has adaptive marketing qualities nor dynamic OTOs. These more advanced features are offered by other platforms, such as Kartra.

Nevertheless, here are where ClickFunnels vs SamCart stand when it comes to marketing capabilities:


SamCart is a specific checkout pages and shopping cart management software. It has basic features like abandoned cart reduction, one-click upsell pages, post-purchase upsells, coupons, and more.

SamCart does not offer an integrated email feature. As such, you will have to use third-party software such as Mailchimp, Aweber, ConvertKit, and others to send customer emails and follow-ups.


ClickFunnels offer a checkout pages platform, bump offers, pop-ups, one-click upsells, and downsells. It also boasts a marketing automation tool called Actionetics.

In a nutshell, Actionetics helps you make follow-up funnels at no additional cost. This sequential builder even lets you arrange your list and add proper tags to your contacts to keep everything organized.

Winner: ClickFunnels

SamCart is best used for checkout and shopping cart management. It offers all the essential qualities you need to increase revenue and grow the lifetime value of your customers.

However, we have to go with ClickFunnels on this one.

ClickFunnels offers just about the same features. On top of that, it also provides a separate email commerce software. That said, keep in mind that the email commerce software is only accessible when you avail of the $297 per month plan.

SamCart vs ClickFunnels Affiliate Management

Both platforms offer affiliate management aspects. These features aid in generating affiliate accounts. This means that other people can help you market your services and goods straight from your website.


SamCart has a simple affiliate management feature that is easy to understand even for beginners. You can disable and enable affiliates for different merchandise on your dashboard. What’s more, you can view your affiliate’s total earnings and other important metrics.

One downside to this is that it is only available if you subscribe to the priciest plan of SamCart, the Scale plan, which costs $199 per month. The Scale plan is a good investment if your business relies heavily on affiliate income. Otherwise, you must consider it before subscribing to this plan.


ClickFunnels offers what is called a “backpack” feature for the formation of affiliate programs. CLickFunnel’s “backpack” feature is the easiest way to build an affiliate program. It removes the need to manually set up affiliate pages, track pixels, input affiliate IDs, customize shopping carts, and custom code every page. Unfortunately, it is unavailable when you subscribe to ClickFunnel’s lower-priced plans. You need to spend at least $297 per month if you want this feature.

One distinct advantage of the affiliate management facet of ClickFunnels is that its sticky cookies track and recognize previous customers who used or completed a transaction using that specific affiliate link. This permits your affiliates to gain recurring commissions from the same customer buying another product.

Only ClickFunnels offer this unique feature. In fact, it is one of the primary reasons an online seller would prefer using ClickFunnels over SamCart. More than that, the platform permits you to do other things, including:

  • Generate two-tier affiliate projects
  • Oversee affiliate payments
  • Host contests for affiliates

Winner: ClickFunnels

ClickFunnels provides a superior affiliate management plan. Even if the unique feature is only accessible when you avail of the platinum plan, it is a sound investment and would pay dividends in the long run.

ClickFunnels vs SamCart Integrations

Integration is one of the most essential qualities to consider before deciding which platform is right for your online business. Your business should have a platform that can easily integrate with other popular marketing automation tools and applications.

That said, both ClickFunnels and SamCart have Zapier integration. This allows both platforms to connect to most of the popular applications and services that are not natively supported. Here are other native integrations that ClickFunnels and SamCart offer:

  • ActiveCampaign
  • AWeber
  • Constant Contact
  • GetResponse
  • Digital Access PASS
  • iContact
  • Maropost
  • PayPal
  • Stripe
  • Zapier
  • Kajabi


SamCart boasts a basic sandbox mode that allows users to check if everything is properly working before going live with their product funnels. You can also make test payments on the integrated payment providers, a feature unique to SamCart.

Other SamCart integrations include:

Email Commerce ProvidersPayment ProvidersMembership PlatformsWebinar PlatformsFulfillment Services
Kajabi and more through ZapierShipstation and more through Zapier


ClickFunnels provides a lot of integrations with many popular third-party platforms. They offer more selections compared to SamCart.

Email Commerce ProvidersPayment ProvidersMembership PlatformsWebinar PlatformsFulfillment Services
Android Pay
Apple Pay
Kajabi and more through ZapierShipstation and more through Zapier

Winner: ClickFunnels

ClickFunnels take this one as well, based largely on the number of available integrations. It works with Clickbank, Shopify, and other commerce automation software, payment gateways, autoresponders, and checkout pages. Even WordPress is compatible with ClickFunnels.

SamCart vs ClickFunnels: Pricing

Pricing is an important thing to consider when choosing a platform. Even if one is better than the other in terms of overall features, if the pricing is a lot higher, you will want to take your time before ultimately deciding which platform to go for. The most important thing is to get the appropriate features for your money.


SamCart offers a free trial of 14 days. After that, you will need to decide if you want to avail of their paid subscription. The plans are divided into three tiers:

  • Launch – This plan costs $49 per month. As the name suggests, it is perfect for online businesses that are only in the launching stage. With this plan, it will be easy to build a single-page website that presents your merchandise.
  • Grow – This plan costs $99 per month and is SamCart’s most availed plan. It allows you to gain more customers by using features like bump orders.
  • Scale – This plan costs $199 per month. Compared to the other two, it is comprehensive, offering almost everything you need for your marketing business. It also has cart abandonment features, A/B testing, and an affiliate center.


Like SamCart, ClickFunnels offers a free trial for 14 days that requires you to provide your credit card information. The lowest-priced plan for ClickFunnels costs $97 per month.

  • ClickFunnels – This plan costs $97 per month and is the most basic plan that ClickFunnels offers. It includes everything needed to create 20 sales funnels and 100 pages. This plan has three payment gateways and three domains.
  • ClickFunnels Platinum – This plan costs $297 per month. It is called “Etison Suite” on the website, and it comes with unlimited pages and funnels, nine domains, and nine unique payment gateways. You also get customer support priority.
  • Two Comma Club X – This plan costs $2,497 per month and is created for large businesses that prefer to sell at a large scale. This plan has unlimited pages and funnels, 27 domains, and 27 payment gateways. You also get customer support priority.

Winner: SamCart

Both platforms offer a free trial for 14 days, but SamCart’s plans are way cheaper compared to ClickFunnels. That’s probably because ClickFunnels is an all-in-one platform. It has a lot more programs and features to build funnels and pages.

That said, being an all-in-one platform also has some disadvantages. For example, ClickFunnels may be overkill if you already have programs to create funnels. Also, while you can do a lot of things within the platform, it does not excel in a single area. In comparison, SamCart is a one-trick pony, but it can give the best service in this instance.

ClickFunnels vs SamCart: Reporting

You must understand the impact of your choice when it comes to selecting a shopping cart platform, especially in its reporting capabilities.


SamCart’s reporting features are unavailable on the platform’s basic plan. You need to upgrade to better tiers to be able to view the data you need to monitor your sales and conversions.

The reports are arranged by date, product, subscription, upsell funnels, and traffic. Exporting reports is easy and quick. What we like about it is that you can download them as basic as CSV files or select a more in-depth report.

SamCart provides these reports on its higher-tier plans:

  • Subscription Report – provides insights regarding your subscriptions
  • Charges Report – tracks all charges
  • Traffic Report – identifies the location of sales


ClickFunnels provide detailed reports that are easily readable. You can see the following details in the report:

  • Number of landed visitors
  • Number of purchases
  • Number of people who subscribed to your email marketing

Winner: SamCart

ClickFunnels provide more extensive reporting, but SamCart’s reporting is easier to understand. As such, those new to the business may be better off with SamCart.

ClickFunnels vs SamCart FAQs

1. Is SamCart better than ClickFunnels?

SamCart is the superior online shopping builder compared to ClickFunnels, but the latter offers more versatility.

2. Does SamCart integrate with ClickFunnels?

It is possible to integrate SamCart with ClickFunnels through Zapier.

3. Is SamCart the same as Shopify?

Shopify offers almost the same features as SamCart, but the main difference is that Shopify is a much bigger platform.

4. What can I use SamCart for?

You can use SamCart to sell both physical and digital products and online services.

5. Can you make money with SamCart?

Through affiliate commissions, every merchandise in your SamCart account can earn up to 50%.

6. Does SamCart integrate with Kajabi?

SamCart integrates with a lot of the popular membership tools, including Kajabi. 

Which Is Better: SamCart vs ClickFunnels?

To help you decide, we’ll simplify it for you. Choose ClickFunnels if what you’re looking for is an all-in-one platform. On the other hand, choose SamCart if you already have built-in funnels and what you need are checkout management and shopping cart tools. SamCart may not be an all-in-one solution, but it sure excels in the area it specializes in.

Uday Tank is a serial entrepreneur and content marketing leader. He has a wide variety of interests and enjoys writing, including marketing, productivity, business, health, diversity, and management.