Whether you’re looking to build a site from scratch or redesign an existing one to better meet the needs of your customers, the best restaurant website builder has got you covered. That said, how do you know which one to pick?
In the world of hospitality, having an online presence is of utmost importance. Boosting social media posts is not enough to expand your reach these days; we’re talking about having your own actual website.
Some people want to check you online before they pay a visit. Will they love the aesthetics of your restaurant? Will they love what’s on your menu?
When you fail to provide a website from which to access this type of information, you could put your business at risk of a massive loss. Similarly, if you have a subpar website that rarely gets any traffic and remains mostly unused, you won’t really fare better than if you didn’t have one at all.
Best Website Builder for Restaurant: Our Top Five Picks
Both free and premium restaurant website builders abound, so don’t hesitate to take advantage. Here are eight of the best restaurant website builders that could help fast track your success in the hospitality industry.
| Best Restaurant Website Builder Software | Top Features | Best For |
| Zyro | Helps your site rank on Google Highlight reviews Show off menu options and more | Best overall website builder |
| Wix | Forever free plan Upgraded plan with added tools and features | Best for restaurant owners on a budget |
| Squarespace | Step-by-step guide for beginner site builders | Best for beginners |
| Weebly | Tools for booking tables and ordering online | Best for eCommerce |
| WordPress With Thrive | Wide range of restaurant-specific templates | Best for growing and scaling restaurant site |
Best Restaurant Website Builders
Whether you need a generic website builder or the best website builder for a small restaurant, our list may have the tool designed to help your restaurant flourish.
As you go through the list, decide whether or not you want to integrate a POS system, accept online orders, or deliver online orders before you make your decision. That said, an eCommerce restaurant builder would be required in such a scenario.
Alternatively, if all you want is a site from which customers can find your contact info, make reservations, or check out your menu, a simple restaurant site builder is all that’s necessary.
Fortunately for you, our list has both of these options. From restaurant-specific tools to generic software, the compilation below offers the best of both worlds.
1. Zyro
The overall best website builder for restaurants. Starts at $2.90 monthly with an exclusive discount.
With Zyro’s full suite of tools, building your first website can be quick and easy. The platform offers the intricacies of modern, high-performing restaurant websites at a highly affordable price.
You can even use the tool to embed reviews from Trip Advisor, Google, Yelp, and more so that new and existing customers are made aware of each others’ experiences.
Zyro is a fast-loading, mobile-friendly, cross-browser-tuned tool that even beginners should find easy to figure out. The software also comes with a few built-in SEO tools of the basic variety to help your restaurant business rank on search engines quickly.
Key Features
Zyro packs a suite of AI-driven features designed to make management tasks and website creation smoother.
- Restaurant templates: Choose from a vast assortment of modern, minimalist templates designed especially for restaurants.
- Map integration: Using this feature, you can add a map to pinpoint the location of your restaurant, making it easier for people to find the place.
- AI-powered features: From logo makers to business name, tagline, copy generators, and more, Zyro has everything you need for building quality restaurant sites and handling management tasks efficiently.
Pros:
- Simple, easy-to-use page editor
- User-friendly AI features
- Pre-configured website menu tool
- Stylish, expertly made restaurant specific templates
- Budget-friendly offerings that start at $2.90 per month with unlimited bandwidth
Pricing
It doesn’t get more affordable than Zyro’s plans. Zyro lets you get started for just $2.90 a month, setting up and launching a personal website. The tool also provides unlimited storage and bandwidth, SSL security, connecting to custom domain for free, free email features for 90 days, and free domain for 12 months, among other perks.
2. Wix
Best restaurant website builder for mobile-focused sites. Plans start at $14 per month.
Wix may be classified as a generic website, but it is a powerful website nonetheless. Despite not being tailored explicitly to the needs of restaurants, it still holds a ton of features you can use to build an online presence effectively.
Surprisingly, the genericness of the tool doesn’t prevent you from choosing from a broad range of templates that look like they have been designed for restaurants. The tools can be used for attracting customers, engaging customers with emails, online ordering, making reservations online, promoting menus on social media, and more.
Key Features
The platform has a broad range of dynamic and intuitive marketing tools for beginner and seasoned website builder users.
- Collection of restaurant templates: Wix offers a ton of mobile-centric templates for different kinds of restaurants, from local cafes and bistros to steak houses and food trucks. You also get a custom domain for your restaurant website.
- Wix app for restaurants: Through this service, site visitors can book tables online, place online orders, add specifics to the delivery, and pay through secure payment gateways on your site.
- Personalized emails: Guests are notified about menu updates, special offers, new meals, and other events through well-written, personalized emails.
Pros:
- eCommerce feature has no commission
- Intuitive and powerful drag-and-drop editor
- Select from a vast range of restaurant site templates
- Designed for optimal mobile use
- Outstanding online ordering system
- Integrates easily with Google Event Calendar and other customer interaction tools
Pricing
- Combo (for personal use): $14 per month
- Unlimited (for freelancers and entrepreneurs): $18 per month
- Pro (for total online branding): $23 per month
- VIP (for first prio support): $39 per month
3. Squarespace
The restaurant website builder for beginner users. Plans start at $16 per month.
Yet another generic website builder makes its way to our list in the form of Squarespace. Like the other platforms mentioned so far, it’s equipped with all the features necessary for building an awesome restaurant website.
It’s most notable for its wide assortment of beautifully-designed customizable templates for restaurants. Most of these are image-focused, making it easy to showcase the different aspects of your restaurant attractively.
It teaches you how to use and get the most out of its complete range of tools, especially its powerful tools for email marketing that will help you connect and engage with all your customers.
Key Features
If website creation is what you’re into right now, Squarespace is the way to go. The platform offers detailed guidelines on how to build and launch a restaurant site successfully.
- Restaurant templates: Choose from a huge selection of gorgeously designed and fully responsive templates for restaurants.
- Image customization: The platform holds all kinds of image customization features for driving user attention, including a cover page builder, image editor, logo maker, and more.
- eCommerce functionality: Squarespace’s powerful eCommerce engine helps you sell items online quickly and efficiently.
Pros:
- High-tech visual editor
- Restaurant templates are incredibly responsive
- Comes with CSS customization features
- Solid analytics for keeping track of website performance
- Includes powerful SEO tools for ranking quickly on search engines
Pricing
- Personal: $16 per month
- Business: $26 per month
- Basic Commerce: $34 per month
- Advanced Commerce: $54 per month
4. Weebly
The most cost-effective premium site builder for restaurants. Free plan available.
Here’s another great website builder for restaurants, and one of the best ones, at that. You can get a website live quickly and fuss-free using the platform’s straightforward drag-and-drop editor.
Its customization tools may not be as powerful as its counterparts, but they’re simple and easy to learn. This makes it perfect for building no-nonsense informational restaurant websites.
Weebly also has numerous apps for creating eCommerce restaurant websites. They allow you to expand the functionality of your site, including apps for online ordering, booking reservations, and displaying menus, among others.
Key Features
Here are our favorite Weebly features we’re sure you will find useful:
- Drag-and-drop editing: The platform is simple and straightforward, letting you drag images, texts, and other elements with ease.
- Expertly designed restaurant templates: Weebly’s library of templates is comparatively smaller than the other options on this list. Even so, they contain a variety of food-centric designs and restaurant-specific templates that stand out.
- Reliable support: This platform offers users numerous ways of support, including a help center, phone support, live chat, email, and community forum.
Pros:
- Simple but powerful tools for website building
- Provides video backgrounds
- Site search engines feature
- Wide range of personalized fonts
- Free plans available as well as business and eCommerce plans
Pricing
- Free (basic use): $0 per month
- Personal (connecting to custom domain): $6 per month
- Professional (building professional website for restaurant business): $12 per month
- Performance (managing and growing business with integrated tools for eCommerce): $26 per month
5. WordPress with Thrive Themes
The best website builder for restaurant websites that focus on templates. Thrive suite yearly is available at $228 per year.
Used by more than 40 percent of sites on the world wide web, WordPress is among the most recognized content management systems out there. It’s an excellent tool for building a restaurant website, as it’s a FOSS or free and open-source software.
Thrive Themes comes into play when you need to have your theme and hosting use the software. It comes with a set of powerful widgets, themes, and plugins specifically for building websites of restaurants on WordPress.
Key Features
As far as website builders for restaurants go, this is pretty much up there with the best. It has all the restaurant features and tools you could ask for, from features that allow you to create stunning, conversion-centric pages to tools for email marketing, comments, surveys, and more.
- Expertly designed restaurant templates: Thrive holds a vast assortment of top-notch, fully customizable restaurant-specific templates designed explicitly for all sorts of restaurants.
- Plugins and add-ons for online menu: There’s a broad range of tools you can integrate with the platform that lets you build and add a menu to your website.
- Thrive University training: Signing up for Thrive’s full suite of tools means you get the best kind of training to use them.
Pros:
- Broad range of sales and marketing tools
- Fully-responsive, conversion-aimed theme
- Intuitive and powerful drag-and-drop editor
- Numerous third-party integrations
- Great value for money
Pricing
- Thrive Suite quarterly: $90 every three months
- Thrive Suite yearly: $228 every year
6. Square Online
Best restaurant website builder software with shopping cart feature. Free plan available.
Square Online is a website builder tailored specifically for restaurants that offer both free and eCommerce plans for restaurant businesses.
What makes the platform particularly exceptional at web creation is its wide range of SEO features that increase your online visibility from the first day of going live. It also lets you link with all the social media platforms so that you can start reaching out and selling from there right away.
Square Online has multiple built-in features that make inventory management a breeze. The software’s optimized card for shopping, which is similar to SamCart and Thrivecart, is designed specifically to boost the value of transactions.
Key Features
All these features are available for free with the free plan, but you will need to upgrade to a paid plan that meets your needs as your business grows.
- Free plan: You can get started with Square Online’s free plan, which is ideal for restaurant owners on a budget, as it lets them launch their site without any monthly fee.
- Tools for online selling: The platform lets you start selling, shipping orders (even using Google maps), offering food deliveries and pick-ups, and more at once.
- Quick and easy setup: This simple and intuitive restaurant website builder is so easy to set up and use that you can build and publish an informative restaurant site within minutes.
Pros:
- Both free and eCommerce plans come with the eCommerce restaurant builder
- Lets you sell on Instagram, Facebook, and other social media platforms through social media integration
- Professional-looking restaurant site templates
- Search engine optimization features and tools for boosting search engine ranking
- Lets you accept donations and membership fees online
Pricing
- Free: $0 per month
- Professional: $12 per month
- Performance: $26 per month
- Premium: $72 per month
- Fee per transaction: 2.9 percent + 30 cents (Free, Professional, Performance Plans); 2.6 percent + 30 cents (Premium Plan)
7. Flavor Plate
Best restaurant website builder with built-in tools for boosting revenue. Plan is at $39 a month.
When it comes to creating a restaurant website, you can’t overlook Flavor Plate. Whether you’re just starting out or already have an established restaurant, it holds all the tools and features for running a business.
Many consider it to be one of the best site builders for restaurants on account of its user-friendliness and comprehensive set of features for building a professional restaurant website.
The platform also doesn’t require technical knowledge to operate, which is welcome news to beginners. Even without prior experience in building a website or managing an existing one, you can still create stunning pages using the platform’s complete set of tools.
Key Features
Flavor Plate is the complete package, with an easy-to-use drag-and-drop editor, social media features, update features, and calendar and event tools to take your restaurant’s online presence to the next level.
- Pre-configured tools for boosting revenue: This site builder helps boost revenue with easy-to-use customization features, such as gift card sales, online ordering, and more.
- Solid customer support: The platform has a dedicated support team that provides help whenever you need it.
- Top-tier design team: Request help in both the management and setup of your restaurant site from a team of professionals.
Pros:
- Restaurant-specific templates optimized for mobile viewing
- Unlimited menus and pictures
- Includes SSL security
- Pre-configured contact forms
- Includes free and custom domain names
- 14-day free trial with no credit card needed
Pricing
- 14-day free trial
- $39 per month plan
8. Let’s Eat
One of the best restaurant website builders with client satisfaction features. Plan is at $10 a month or $99 a year.
Whether you’re looking for the best website builder for a small restaurant, a large one, or any kind of restaurant, for that matter, Let’s Eat should fit the bill. It’s especially designed to filter out the complexity, hard work, and costs of building restaurant websites.
The platform lets you save time on design, courtesy of the numerous professional restaurant-specific templates you can acquire for free.
There’s no need to start building pages for your website, and templates can be customized around your business’ specific brand.
Key Features
Let’s Eat offers a free plan and paid plans that suit your website’s needs. Plus, you can rely on Marketplace to expand your site’s functionality.
- Satisfaction surveys: The platform lets you conduct and post surveys to find out how satisfied or unsatisfied your users are. Aside from letting users share their restaurant experience, the feature also lets you know where to improve so that you can serve customers better.
- Online ordering: Partnering with OpenDining Service, Let’s Eat lets you launch a website from which customers can place their food orders online conveniently.
- Email marketing: Let’s Eats’ pre-configured email marketing tools allows you to send timely user notifs about menu updates and changes, service changes, and new restaurant features, among others.
Pros:
- Integrates with the primary social media sites
- Customize site colors, background, and logo
- Restaurant templates that are 100 percent responsive even when using third-party platform applications
- Pricing system is ideal for all budgets
Pricing
- 14-day free trial
- $99 per year or $10 per month
Why Do People Visit Restaurant Sites?
Before you think about building a restaurant site, it’s important to consider why your customers would need it. Why would someone visit your website? What would that person be looking to find out? There could be plenty of reasons people want to visit your restaurant site, among them are to find out:
- The location of your restaurant
- Your working hours
- The food on your menu
- Special events on the calendar
- Ambience of your restaurant
- Whether or not you accept online orders, reservations, or payments
A lot of websites don’t offer this information or might not offer all of it if they do. In either case, you could be missing out on a wider outreach and larger client base. Let’s have a look at what you stand to gain from having a restaurant website.
Why Build a Restaurant Website?
Though they’re easy to overlook for restaurateurs focusing mainly on the mortar aspects of business, you simply cannot ignore the importance of restaurant web design in today’s digital age.
Websites are vital promotional and marketing tools that can help you reach customers from across the country or even the globe. It’s about time you develop a web design for your restaurant, as it can set you up for many amazing benefits!
Without an online presence, there’s a good chance your business ends up plateauing, getting stuck, or heading nowhere. Connectivity enhancements and smartphone advancements are now the ways in which most acquire information through the internet.
So, if you don’t set your business up to be included in this system, the likely result is you’re going to get left behind.
When you have a website, you control how your business is seen by the people on the internet. You give them a look at your offerings and the atmosphere of your restaurant before they even set foot inside the establishment physically.
That said, in what ways can your restaurant benefit from an expertly designed website?
1. Favored by Search Engines
Regardless of the size of your business, the advantages of an expertly designed site will always outweigh its cost. One of the reasons is that search engines will always favor actual websites over social pages.
Google and other primary search engines are drawn particularly to sites that offer relevant and reliable info. How does this impact your restaurant business?
If you own a food establishment with pages on Facebook and Instagram but doesn’t have its own website, you lose out to similar restaurants with sites from which they can advertise their location, working hours, menu, menu specials, and more.
When internet users type in target keywords on search engines, you lose out on the top rankings to food establishments with actual websites. Comparatively, social pages will barely register on Google. Instead, links to websites will always be given priority.
Links to your Facebook and IG page won’t appear until far down on the first page or somewhere in the next pages if you’re lucky.
Simply put, your competitors get the higher rankings you’re after, and you get stuck with low visibility. Your competitors get seen and attract more customers as a result, while you may have to settle for scraps.
Scraps being the less than one percent who end up looking beyond the first page of search engine results. That alone should convey how vital having an actual site is to getting your business seen online. Without it, there’s a huge chance many will never know your restaurant even exists.
2. Provide Crucial Information to Customers
What should be on your website? One thing’s for sure, it’s not enough to simply have a website; you must have a site packed with reliable information. These include but are not limited to the following:
- Location of your restaurant (Google maps, address, and directions)
- Menu items and their respective prices
- Contact information (Email, phone, and social media)
- The different drinks you serve
- Promos and specials
In case you’re in several locations, there may be a need to build an individual website for each. Alternatively, there should be a separate landing page for every location at the very least. In doing so, your customers will know which is most convenient for them to stop by.
3. Offer Common Ground for Promotions
Your restaurant needs to take up space on Facebook, Twitter, Instagram, and other social media platforms. That said, people who follow you on one social account might not follow the other accounts.
A restaurant website can boost your outreach by providing a common ground from which to share news and promotions. That way, you will have a central hub where Twitter posts, IG reels, and Facebook stories can intermingle. People who land on your site will see all your social media marketing promotions in one location.
4. Have Low Advertising Costs
Commercials and print advertisements can put a dent on your bank account. A website, on the other hand, lets you present countless print information at a fraction of the cost thanks to the different networking platforms it connects to.
At your website, information is available around the clock. Thus, people who can access the internet should have access to information about your restaurant at any time of the day. Information on your site can be updated easily, which saves more time and money compared to reprinting flyers.
5. Lets You Incorporate Customer Testimonials
Incorporating client feedback on your site lets visitors know how your business is performing. This pushes you to really do well because you know customers will be able to post their experiences on your site.
Positive reviews means site visitors can read about all the good things about your restaurant, which may convince most of them to try it out. This is such a great way to build the credibility of your restaurant.
6. Boost Business Awareness
These days, the usual first stop when searching for information is the world wide web. When someone types keywords related to your business, it is ideal that a link to your site is one of the first things that appears in Google’s search results.
When people search for your restaurant, in particular, you want them to be able to access information about it quickly. This way, you lower the chances of audiences considering competitor sites or restaurants. Moreover, it also leaves a positive brand impression.
7. Improve Search Engine Ranking
When a site is designed using SEO best practices, you create a business that is digitally smart. That means your site becomes favored by the major search engines, like Google and Yahoo!, among others.
In other words, when someone types in search terms related to your business, a link to your site or a page on your site appears within the first search results. This is a solid way to boost exposure and, in turn, drive an increase in customer count.
8. Build a Positive Brand Image
Your website plays a vital role in cultivating a professional image for your business. It lets people know all about your brand.
Incorporating effective marketing strategies should convince customers to seek your business out and try it themselves. Thus, make sure all your site’s elements are up to snuff to entice visitors into becoming actual customers.
9. Sets Your Business Apart from the Competition
As if competition wasn’t already stiff enough in the restaurant industry, almost all of your main competitors will have an online presence. You can’t let them leave you behind; you have to give as good, if not better, than they do in the digital scene.
Give yourself a good chance to forge ahead of the pack by creating a top-notch virtual space. A stunningly visual site that is easy to navigate and contains all the useful information about your restaurant should put you in good standing against the competition.
Choosing not to invest on a site could not only remove you from the race. It could also leave a sour impression on the people considering giving your restaurant a try. Where even is the effort?
10. Lets You Add Online Features
One of the best things about owning a website is that it lets you add various elements to it. For instance, you can add options for online food delivery, table reservations, and payment methods, among others. This makes it easier and more convenient for your customers to do business with you.
11. Lets You Sell Gift Vouchers
A website can be designed in such a way that lets you sell gift cards online. In doing so, you drive more potential business during the festive seasons in particular.
How To Choose the Right Restaurant Website Builder
As you may have gathered, there are a host of tools at your disposal for putting up and running a website. In many of these tools, you won’t even need prior technical knowledge to operate them effectively.
That said, it’s crucial to select a tool that matches your specific goals and what you can do skill-wise. Here’s what you need to consider to be able to do that:
1. Keep Things Simple
If you don’t want to incorporate anything that’s too complex into your website, that’s perfectly fine. There are tools that let you generate a sales-optimized website in a simple, hassle-free way.
You want to focus on restaurant-tailored platforms where online ordering, food delivery, and table booking features are included. Websites built using these tools aren’t likely to require technical knowledge to maintain. Furthermore, any changes made in the panel apply automatically to the different pages.
More than anything, it is important to pick out a tool that has top-notch SEO features. In this way, your site should always be favored by search engines and is likely to show when someone types in related search results.
2. Incorporate Various Elements
In case you are familiar with the different development concepts and want more control over the outcome of your website, popular web builders like Wix, Squarespace, and Weebly should be right up your alley.
The best thing about these builders is that they come with a vast library of templates, from business-generic to restaurant-specific. However, the endless amount of templates can be overwhelming and make it difficult to choose the right elements to incorporate into your site.
This is where you need to put in the work. You need to make sure you build exactly the version of your website you envision. Plug-and-play features often aren’t available in these platforms, so you’ll need a bit of technical knowledge to move you forward.
Things can get tricky, for sure, but the right restaurant website builder should cut down both costs and time in creating an effective website.
3. Decide What Your Site Needs
Before researching tools, think about your prospects and the goals you want to accomplish. While important, the costs shouldn’t be at the forefront of your mind, as that’ll end up hurting the business as opposed to helping it grow.
Some important topics to take into consideration are:
Site hosting
What are your expectations on page traffic? How many domains will you need? Make sure your chosen web hosting service accommodates your needs in these specific areas. That way, you won’t have to worry about backup in case things go wrong.
Custom Design
How do you imagine your website looking? Do you want something totally unique and built from scratch? Or, would you rather go for a template design initially and see how it does?
You might not be willing to take the risk on a more expensive, personalized website if your business is new, and that’s completely understandable. Until most of the signs point towards your restaurant being a hit, a website with ready-made templates should prove a great move for at least a year.
Web design can get incredibly pricey and might not even include implementation in some cases. A cheaper alternative is hiring a freelancer on sites like Fiverr, but don’t expect them to deliver as well as agencies.
Some agencies in the US can charge anywhere between $3,000 to $10,000, which might make you think twice about whether or not to include them in your budget.
Online Ordering
In case you want to offer online ordering, think about what incorporating it into your website would require. Whether you go for custom web design or not, jot down the requirements and think about what needs to be done.
Before going the customized route, know that costs will vary from one agency to another, depending on what you need.
The more complex the system, the more money you will have to shell out for it. So, unless you are a large and established restaurant chain with unlimited pockets, it would be better to invest that hard-earned money into a delivery vehicle.
Time Investment
How much time are you willing to invest? You can’t exactly purchase a domain, apply a template, slap a logo, and expect things to fall into place.
Sure, using a website builder allows you to accomplish all these things effectively, but your website will still require some form of maintenance. Not to mention, customers won’t just magically land on your site because it exists.
You need to do the work. To drive steady traffic to your website, it’s important to apply SEO best practices into web design strategies to gain favor with major search engines.
This and updating your website will require investing considerable time on your part. Therefore, think about whether or not you’re willing to set aside the necessary time to build and maintain the best possible website.
What Makes a Good Restaurant Website Builder?
Each site builder has its pros and cons, but the best are called the best for a reason. Platforms like Weebly, Wix, and Zyro are ahead of the pack because they suit all types of users and provide both restaurant-specific and business-generic options. Some tools on this list even offer free plans and free trial periods.
So, what else screams “simple”?
1. Easy-to-Incorporate Online Ordering
Quality restaurant site builders make incorporating online ordering a breeze. They integrate with third-party applications to make it easier to add other necessary elements into your site without prior technical knowledge.
However, do note that these are slightly more advanced features that require you to be mindful of the setup details. You wouldn’t want to set the costs per order too low accidentally.
2. Add Images to Online Menu
Does the online menu let you add images? If it does, then that could be instrumental to boosting average value of orders and sales online.
3. Keep Traffic on Your Site
One thing’s for sure, you don’t want traffic directed anywhere else but to your site. For instance, when a customer uses an app to order food from your website, traffic can get redirected to the app.
This not only confuses the customers, but you’re basically paying another business to acquire your traffic. A good site builder ensures this won’t be the case for your business.
4. Design That Works With Your Brand
Wix and Weebly are excellent choices if you have some knowledge on basic development and design. They offer a broad range of templates that someone with a bit of tech-savviness can use to their full potential.
In case you want to opt for something a bit more complex, a good choice would be Squarespace. However, you may need to hire a professional to use this tool’s features to their maximum efficacy. This route is a little more costly, but it should bring fantastic results when you do it right.
Pro tip: Regardless of the site builder you choose, be careful about the website templates you use. Most of them can be modified, but make sure to choose those that align with SEO best practices in general.
For instance, a specific template can have its main headline as H2 as opposed to H1, which doesn’t adhere to SEO best practices. Thus, using the template doesn’t give your website the chance to rank as high as it possibly can in search engines.
That said, there are site builders that should address your needs in the SEO department without you having to experiment or take it for a spin. On top of that, they are customizable and come with built-in online ordering.
These are some general guidelines to abide by, but always prioritize your specific needs at the end of the day. Remember, what works for someone else’s restaurant may not work for yours. Don’t feel that you have to go the “safe” route because it’s what has spelled success for most businesses.
There are more than enough web builder options that can help you strike the right balance between staying safe and taking risks. After all, progress is made when you step outside that comfort box.
How To Build a Restaurant Website That Improves Your Business
There’s more than enough evidence to suggest that restaurant websites are necessary. Still, having a website won’t matter when you don’t know the first thing about building it.
Without paying mind to quality and brand alignment, building a website should be easy enough. However, that could mean having a website with minimal benefits. Your goal should always be to create a site that brings out your business’ full income-generating potential online.
No, programming and tech skills are not necessary. If you’re skilled enough to create an effective Instagram or Facebook profile for your restaurant, you should be able to build a website for it.
That way, you give your potential customers a taste of the restaurant experience before they even pay you a visit or order from your menu. It may come as a surprise to some, but you can build an effective site using a one-page web template.
When you have the ideal template, all you have to do is add text and photos, and voila! Your site is now ready to launch! Here are some of the elements you can find in a template:
- Links to social media accounts
- Delivery map
- An “About Our Restaurant” page
- Gallery of food and beverages
- Customer testimonials
Templates make it easy for you to build a website that aligns with your needs and integrates with social pages like Facebook, Twitter, and Instagram. They let you offer online ordering, table reservations, and provide all sorts of information on why people should choose your restaurant over the rest.
Your business’ success depends on the success of your site. As such, choose a site builder that suits your needs so that you can take your restaurant to the next level!
What Is The Best Restaurant Website Builder for You?
Now that we’re at the end of the article, you’re probably itching to get started building your own restaurant website.
First and foremost, you must remember the most crucial factor in the builder selection process: the availability of restaurant-based features and tools. Restaurant-specific templates, diverse menu options, online ordering features, and the option to embed customer testimonials are all important elements in a restaurant site.
The overall cost as well as how easy the software integrates with third-party tools for social media, email, and other channels should also be a major consideration.
Remember, your specific needs should take priority over any list of guidelines any article tells you. Do all of that, and you shouldn’t have too much trouble finding the perfect builder to make your restaurant dreams a reality.
Zyro, Squarespace, WordPress with Thrive, and Weebly are some of the best options today, because they provide free plans or trials aside from the most necessary features.
Website Builder For Restaurants FAQs
Here are some of the most frequently asked questions by people on the web regarding website builders:
1. Why does my restaurant need a website?
A website is an affordable means for a restaurant to boost awareness of their business and create a positive brand image.
Having a site means you have a place to inform online visitors about everything your restaurant can offer. From your menus, services, and location to your specials, calendar events, and customer testimonials, there are all kinds of relevant information you can present to potential customers.
Customers likely want to learn about online ordering, table booking, and online shopping if your site offers such a service. When you can present these features on your site, your reach widens, and your income increases as a result.
2. What pages should my restaurant have?
That would depend on the type of restaurant you own. Generally, your restaurant site will require the following pages:
- Home
- About Us
- Menu
- Table Reservations
- Online Orders
- Shopping
- Contact
- Events
- Testimonials
Whatever pages are in your website, you must make sure the information in them is relevant and up to date. Content should also be written using SEO best practices to ensure customers are actually able to see your site.
3. What website builders help you offer online reservations?
Online systems for booking tables can be integrated easily into your site using the following software:
- Zyro
- Weebly
- Wix
- Squarespace
- WordPress With Thrive
- OpenTable
- Yelp
- Table Agent
- Tock
- Eveve
- Eat App
- Resy
- Wisely
4. Can I create a restaurant website myself?
Creating a website for your restaurant is not any different from building any other business site. Using the best builders, such as those showcased earlier, you can build a site by yourself without any hassle. No technical skills or experience is necessary.
5. Can you sell your products through a site builder?
Using some builders, you can. Wix, Square Online, Squarespace, and Shopify are among the few top-performing e-commerce builders.
