Farfetch boasts the world’s largest selection of established luxury brands.
Their catalogue consists of 100,000 high-end products that pull in an estimated annual revenue of $2.5 billion!
These feats are almost as impressive as their massive global presence, with stores spanning over 190 countries.
It doesn’t stop here!
Like Sephora, Fatfetch also has an affiliate program that’s currently enriching hundreds of people.
Today, we will show you how you can tap into Farfetch’s goldmine.
Getting Started: How Do I Sign Up?
It takes five easy steps, here’s how:
- Visit Farfetch’s Affiliate Program Page
Go to Farfetch’s official website and find their affiliate program section.
- Click on Sign-Up
Locate the sign-up or join now section on the affiliate program page.
- Provide Required Details
Provide your details such as your site URL, traffic stats, and target audience information.
- Submit Your Application
Double-check your information and submit it using the email address provided.
- Await Approval
Wait for Farfetch’s team to review your application. Approval typically takes a few days.
Key Features: Farfetch Affiliate Program Overview
Here’s a collection of things that make Farfetch ideal for affiliate marketing success.
Tiered Commission Structure
Farfetch provides a tiered commission structure where top-performing affiliates earn higher rates.
Performance Bonuses
Affiliates who consistently exceed sales targets might receive performance bonuses, further enhancing their earning potential.
Limited-Edition Collections
It’s believed that 60% of online shoppers are driven by the fear of missing out. The good news is that Farfetch has loads of limited-edition collections, which helps affiliates generate urgency.
Brand-Specific Campaigns
Often compared to the Gucci affiliates, Farfetch offers brand-specific campaigns with unique promotional materials and higher commissions.
Currency Conversion and Payment Options
With support for multiple currencies and payment methods, ensuring a seamless shopping experience for international customers.
Global Shipping and Returns
As a global affiliate program, efficient global shipping and easy return policies are essential and available on all Farfetch products.
Commission Structure
Payout Rates
While SHEIN commissions may be one of the best in the industry, Farfetch isn’t far behind. They offer competitive and attractive commission rates that stand out in the affiliate marketing industry, too.
- Standard Rate:
5% for affiliates generating up to $5,000 in sales per month.
- Intermediate Rate:
6% for affiliates generating between $5,001 and $15,000 in sales per month.
- Top Rate:
7% for affiliates generating over $15,000 in sales per month.
- Seasonal and Promotional Bonuses:
During major sales events or peak seasons, Farfetch offers temporary increases in commission rates to incentivize affiliates. This makes a lot of sense as holiday season sales account for 30% of all online retail sales.
Payment Methods
- Direct Deposit: Earnings are directly deposited into the affiliate’s bank account.
- PayPal: A popular and convenient option available worldwide.
- Paper Check: For affiliates who prefer traditional forms of payment.
- Wire Transfer: For regions where other payment methods are less accessible.
Timing and Frequency of Payments
- Monthly Payments:
Affiliates typically receive their earnings on a monthly basis, providing a steady and predictable income stream.
- Payment Processing Time:
Affiliates can expect to receive their funds within a specified period, often within 15 to 30 days after the end of the month.
- Minimum Payout Threshold:
At least $100.
Tracking Your Progress
Farfetch’s affiliate program offers state-of-the-art real-time monitoring capabilities, ensuring affiliates can make data-driven decisions swiftly:
- Live Dashboard:
The intuitive live dashboard ensures real-time performance metrics to stay on top of campaigns.
- Custom Alerts:
Affiliates can set custom alerts for significant events, such as reaching a certain sales threshold or experiencing an unusual spike in traffic.
- Detailed Traffic Analytics:
Comprehensive traffic analytics reveal the sources of traffic driving the most engagement and conversions.
Performance Optimisation
Farfetch equips affiliates with a suite of performance optimisation tools to refine marketing strategies and maximise revenue:
- A/B Testing:
The platform supports A/B testing, allowing affiliates to experiment with different headlines, images, and call-to-action.
These help identify the most effective combinations.
- Conversion Path Analysis:
Detailed conversion path analysis helps affiliates understand the customer’s journey from the initial click to the final purchase.
- Customer Demographics:
Affiliates gain access to detailed demographic data about their audience, including age, location, and purchasing behaviour.
- Automated Recommendations:
Algorithms provide recommendations on optimising anything from ad placements to content strategies based on real-time performance data.
- Comprehensive Reporting:
Regular comprehensive reports offer deep insights into sales performance, traffic trends, and conversion metrics.
- ROI Tracking:
The program includes robust ROI tracking tools that calculate the return on investment for each campaign.
- Benchmarking: Affiliates can benchmark their performance against industry standards or other affiliates within the program.Comparing Farfetch Affiliate
Best Affiliate Programs: Farfetch vs Other Affiliate Programs
How does Farfetch stack up against the competition?
| Feature | Farfetch Affiliate Program | Nike Affiliate Program | Amazon Associates |
| Commission Rates | Competitive rates, specifics may vary | Up to 11% on qualifying purchases | Up to 10%, varies by product category |
| Product Range | Luxury fashion from 3,000+ brands and boutiques | Sportswear, footwear, apparel, equipment | Wide range across multiple categories |
| Global Reach | Presence in over 190 countries worldwide | Presence in over 190 countries worldwide | Presence in multiple countries globally |
| Cookie Duration | Specifics not disclosed, typically standard in industry | 30 days | 24 hours for most products |
| Payment Schedule | Specifics not disclosed, typically monthly | Monthly | Monthly |
| Support Provided | Marketing tools, real-time tracking, promotional support | Marketing tips, performance analytics, promotional events | Banners, widgets, API access, basic support |
| Approval Process | Selective, based on website quality and relevance | Inclusive, but criteria ensure brand alignment | Inclusive, but criteria ensure compliance |
| Special Promotions | Exclusive access to luxury promotions and products | Performance-based incentives, special campaigns | Seasonal promotions, occasional exclusive deals |
Conclusion
Farfetch is truly a promising and reliable option for anyone looking to transform their financial future.
With attractive commission rates and a comprehensive suite of industry-standard tools, it’s hard to overlook such an enticing opportunity.
They offer much more than just a chance to earn, but a gateway to building a lucrative and prestigious online presence.
Don’t miss out on the chance to join the Farfetch Affiliate Program and elevate your affiliate marketing game to new heights.
Frequently Asked Questions (FAQs)
How can I maximise my Farfetch Affiliate earnings during seasonal promotions?
- Create engaging and timely content and paid search ads to drive conversions during peak periods.
What types of content work best for promoting Farfetch Affiliate products?
- Visual content performs exceptionally well for luxury fashion. Consider creating high-quality blog posts, video reviews, and lookbooks.
What should I do if my traffic isn’t converting to sales?
- First, ensure your affiliate links are correctly implemented and functional. Next, analyse your content to see if it aligns with your audience’s interests.
Can I collaborate with other Farfetch affiliates or influencers to boost my sales?
- Definitely, also consider co-hosting events, participating in joint giveaways, or creating collaborative content like style challenges or trend reports.
How can I keep my audience engaged and coming back for more?
- Offer exclusive content and engage your audience through social media interactions, Q&A sessions, and personalised recommendations.
What are some common mistakes to avoid as a Farfetch affiliate?
- When you promote farfetch, avoid saturating your content with too many affiliate links, as it can appear spammy.
